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Domain Name Considerations:
If you wish to have a presence on the web, your domain
name is one of the most important decisions you will need to make. Your
web site can develop an impression simply by the domain name you have
registered. RL Cameron Web Design Development service offers these tips.
There are many different extensions available right now. If you are a
business, we recommend a .com suffix. It is the first extension that
most people try when searching for a site. Also, since it is one of the
oldest extensions, .com shows that your business has been around for a
while and has a well established presence on the web.
Search
Engine Optimization Tips When trying to choose a domain name be sure to put thought into it. You
certainly wouldn't want toddlertoys.com if your site is about computer
role playing games. Try to use phrases that are very descriptive of your
services or products. Also placing a (-) dash between key words in your
domain name can provide you with an advantage in search engines. Try not
to have your domain name contain more than 3 words. Also try to utilize
true names, not like2swim.com, rather like-to-swim.com would be better.
Having a well thought out domain name that uses some keywords that your
customers would use in a search for your site can really help your
rankings!
Trademark names are a no no There are two really good reasons for this. First, it is rather
underhanded. We have all heard the stories about the ingenious guy who
thought ahead and bought "some-multi-million-dollar-company.com" and
sold it to the company for enough money to buy a mansion with. But,
remember, companies spend a lot of time and money creating their brand,
and you wouldn't like it if someone did this to you.
The second reason to avoid trademarked names is that companies are no
longer opening their pocketbooks to get their names back. They are
calling their lawyers.
Timing
is critical to get that special domain name you desire! Domain names are being snatched up faster than you can pop a bag of
popcorn. You must register soon unless you want to get stuck with
"the-domain-name-that-no-one-will-remember. net". You do not have to have
a web master, computer degree, a million dollars or even a web page!
Just register the name you want before you lose the opportunity.
More than one? Why Not? Sometimes, it isn't a bad idea to register several similar domain names.
If you have "yourname.com", register "yourname.net" so no one else takes
it. You can register your full company and a shorter, easier to remember
version. Some people even register common misspellings of their
company’s name.
Watch those special character types Just a reminder. Domain names can only use letters, numbers, and hyphens
("-"). Spaces and other symbols are not allowed, and they cannot begin
or end with a hyphen. Domain names are not case sensitive. New
extensions are popping up every day so be sure to research this often to
review other possibilities.
Opinions are a good thing! When you have settled on several available name choices, see what your
friends and clients have to say. A name that may make perfect sense to
you may be too hard for other people to remember. Is your domain easy to
say? Is it hard to spell? Do you have to explain why you chose the name?
Can others tell what your domain name is saying at first glance or do
they need a sense of humor and a college degree to "get" it?
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